I was briefed to develop a brand identity and launch communications for an indoor plant kit targeting Londoners with busy lifestyles and limited space. The result was Yield, a brand that makes indoor gardening easy, sustainable, and accessible.
The identity combines a modern logo featuring a leaf-integrated ‘Y’, a nature-inspired color palette, and the slogan "Making green spaces in small places" to emphasize urban sustainability. To showcase Yield’s presence, I created website assets, Instagram content, and targeted ads, ensuring a cohesive and engaging brand experience across digital platforms.
